The Örebro region focuses on meetings
A 3-year project to increase the number of meetings in the Örebro region is now underway. Marketing and proactive sales will be used to convince decision-makers in organisations, businesses and authorities that the Örebro region is the right place to meet.
The aim of the project is to ensure that the number of beds sold by hotels and accommodation providers in the Örebro region increases at a speed that puts the region among the top three in Sweden. The number of beds sold is the best way to measure success. And it’s not just about Örebro – hotels and accommodation providers in places like Grythyttan and Kilsbergen will also benefit. The project is also aimed at increasing the number of beds sold in towns close to Örebro itself, such as Kumla and Hallsberg.
The project is run by Örebrokompaniet through its Örebro Convention Bureau.